Wednesday, July 25, 2012

Why Should You Have a Biz Facebook Page?

WHY To Have a Biz Facebook Page

I hear and see many business owners not wanting to create a Business Facebook Page.  Why you ask, would I create yet another Social networking platform. I have all I can do to keep up with a personal profile.  It works fine for my business.

I recently asked a group of business owners their thoughts.  I got wonderful feedback.  Mostly positive about creating a seperate business page to promote their businesses.  All of them reported getting positive response and new business.

Five Pros to having a Biz Facebook Page:


Insights ~

The new Page Admin Panel creates a simple tool for showing you a tracking graph and numbers.  You can see from week to week your overall insights and TRACK, TRACK, TRACK!  







Postings Insights ~

For each post you can see the reach.  Meaning the percentage of people that actually look at each individual post. Sometimes I wonder if a post is news worthy.  This actual post tracking device lets me know the REACH of each of my postings.  So, I can post what my audience actually wants to read.

Networking Business to Business ~

When you are networking as a business you are more credible to other businesses.  I have successfully Coached many businesses and teach that first and foremost you must engage with other businesses.  As a personal profile this may not get you the credibility you are looking for.  As a Business you can PROMOTE other businesses on your page which is the first step in creating a Growing Social Business Network.

Drive Traffic to your Website ~

With over 500 million Facebook users, you are able to drive business to your website via your Facebook Business Page or Pages quickly.  Search Engines are based on keywords used in your business title.

Tabs for your Page ~

Welcome tabs, Contest Tabs, Subscribe Tabs, YouTube Tabs, etc.  Lujure is a simple application for setting up your customized Tabs.

There are many more reasons to have a Business Facebook Page, however the 5 above are the most important to building Alaska Tracy's social community and increasing my business.  Give it a try - create a business page and start engaging with businesses.  Give it three months and see what happens!




Monday, July 23, 2012

Profile of a 'Perfect' Coaching Client

Alaska Tracy ~  Enriching lives via Social Media & Motivational Coaching


My business was created because I genuinely love to help people find their true desires in life and guide them to these desires.


Since starting a business 11 years ago, I always have had a 'Coach' or a business advisor helping me with business goals and decisions.  A person outside the business that can give me constructive criticism and I can be accountable to.  This, I believe has been the key to all the businesses I have owned successes.


My experience is not all people that I have hired have 'worked' out for me.  Meaning, I am not able to understand all coaching styles.  Some people just do not 'fit.'  This is not a reflection on them or me, it is just we all have a unique learning ability and not everyone 'fits' each others styles.


I have hired Coaches and learned TONS of valuable information from them for weeks or months and then I hit a stopping point.  It was time for me to move on.  Maybe I had outgrown them or vise versa.  These experiences have not always been easy or cheap, however, they have all been VALUABLE to me and my experience as a Business/Personal Coach..


I am learning what my Coaching Style is, and what clients are a good fit for me and me for them.  Below is a list of Client Traits from Successful Clients I have had the opportunity to work with.  Success meaning, they were able to implement Coaching tools that I provided,  GROW their businesses ,and achieve the goal they started out with. 



  • Open minded and ready to be guided thru steps on growing a 'Social Community', starting a business, or marketing ideas and implementation.
  • Motivated to do the work needed to grow and learn. 
  • Honest an open with me and allowed me to be honest and open with them ie; 'I am really uncomfortable with this assignment, I am not understanding you, I am doing the best I can.'
  • A mutual respect for each others time and the appointment times set each week.
  • My own opportunity to learn from each session as well as the Client. 
  • Open to sharing successes with me and with their Community. 
  • Measurable results for their business -Examples:  One client started a new business and is getting new clients.  Another Client is building their Social Media Community and engaging with them, they are getting referrals.  Another Client has captured leads to their web-site as a direct result of building a Social Community (0-282)!
  • Both the Client and myself open to give each other constructive criticism.
These are just a few 'traits' of Clients that work well for my Coaching Business.  What are the traits of your 'Perfect' Client?  Do you know?

Saturday, July 21, 2012

Magical DOGS - LAST PART !

GOD = DOG

...And then there was Eddie

Orca J did send him!  She had been gone two weeks and I was on the SEARCH for our next 4-legged house-mate!  Hubby said puppies did not fit our busy life style.  We both believe in Rescuing dogs and mixed breeds and I searched all the shelters in Anchorage hourly!

I thought I had convinced Bobby that Shepherd/St Bernard mix puppies would be perfect for us!  There were 8 available at the local shelter.  He said, 'no puppies, however I will meet you there to look.'  I had an odd feeling in my stomach about a puppy.  Also, a need to 'go look.'  

We met at 5 p.m.  We walked into a stinky, loud shelter in town (they are no longer around).  The third kennel down on the left....there he was, Eddie.  We both stopped.  He had Orca J's head...and well...a corgi body.  Our eyes met.  He pierced into my husband's soul.  I exclaimed...'oh no...I don't want to love him...but I DO!!!!'  The puppies were at the far end.  I said we are really here for them.  Staring at Eddie, Bobby said 'no were not, we are here for Eddie!'  

Due to some circumstances, Eddie was not even going to be there that day.  They decided at the last minute to put him out and see if his 'fur-ever' people showed.

He had been abandoned two times.  Leola (see Part II) came to meet him and told of us his abandonment issues.  He had children in his life and was hopeful we would take him around children from time to time.  His guard went down after her visit and he became comfy around us doing many silly things.  He drinks water in a musical 3 slurp rythme all the time.  He slides off the bed with his back legs straight out and stretches them out slowly getting down to the floor.  He hates mornings and has to be booted outside to do 'business.'  

He loves to chew apart stuffed toys, however, never chews apart the one toy that Orca J loved.  How is this so?  How does a critter crawl into ones heart so quickly and allow love into their heart after being 'dumped' twice?  Unconditional LOVE in the finest form.

I get to continually be taught unconditional LOVE through (currently) Eddie's eyes.  How to forgive, how to be gentle with myself which allows me to be gentle with others.  How to eat, drink water, stretch and get daily exercise, to not take myself so serious all the time, to communicate my wants and needs, and to LAUGH and PLAY often!

The gifts of allowing a DOG into my life are endless.  

Friday, July 20, 2012

Magical DOGS Part II

GOD = DOG

Orca Jean

We loved her.....  Orca Jean. 
 
She got to experience being groomed on a regular basis and being known for being one of the cleanest dogs on the block.  See, I had always wanted to own an animal business.  I created Alaska's only Mobile Dog Grooming service, Rub-a-Dub Dog Inc.  Orca Jean came to live with us right before I sold the business.  I loved hanging with Dogs all day long!

Orca Jean had a connection to Moose.  It was amazing.  The only thing I could figure was that I have never been afraid of these massive beings. I have a respect for them, but not a fear.  We would be out walking or running and practically run into a Moose.  We never had a bad encounter.  At times we would just stop and watch the Moose close by us. Orca J would sit calmly and watch.  Never barking.  There was an instance where she walked up to one on the other side of the fence in the backyard and the moose bent down.  They were nose to nose.  One day her and I were up on a hill by our house walking.  A yearling moose was down below.  I did my usual, 'hello, how are you' and the moose walked right up to us.  I got a twinge of fear in me just as she was getting arms length from us and the moose ran away.  I will always be grateful for those connections Orca J, me and the moose shared.

In the late Fall of 2010 Orca J was not feeling well.  We took her to the vet for many tests.  She was 10 years old.  They could not figure out what was wrong, I knew it was something. I have never had the privilege of having children, however, I believe that I have some sort of maternal instinct and just knew something was not right with her.  They finally found out she was loaded with cancer.  They gave us a week to a month with her.  It was around Christmas time.  She made 90 days! 

A good friend of mine had talked to me for many years about an Animal Communicator friend of hers.  Leola Adams.  I am not sure if you believe in this or not.  I did not...thought it was ...well...just was not convinced.  We did contact Leola to come communicate with Orca J as we were reaching for anything to help us understand what she was feeling and our feelings.  Leola is NOT a fortune teller or therapist, she is a Communicator.  The best way she could explain her gift is if someone was speaking another language that we could not understand, she could interpretate their language to us.  She told us it still mystified her that she could have this connection with animals.  She also told us that she was not always 'right on' and appreciated any feedback from us that indicated her connection to be valid.

We watched intently.  She communicated things to us that made total sense.  She helped us walk gracefully into the process of letting Orca J go.  I had wondered if we should get another dog while Orca J was still with us.  I asked Leola to ask her.. Orca J communicated that there was another dog that she had been in touch with that was perfect for our home and that dog would be awaiting when the time was right.  It was not a small dog.   The other dog was in the works and she advised me to be patient.  It was interesting, comforting, and so amazing to have this connection with her.  It helped us move through the process...all three of us.

I was getting ready for a business conference and Orca Jean let us know it was her time the day before I left.  It was ...well...if you have said goodbye to a dog, you know.  There are no words for all those feelings.  Again, we reached out to Leola.  When we left the Vets, I came home and snuggled with her toys, and blankets....hoping for any connection to her.... her smell something.  I felt her, I could smell her.  I called Leola shortly after and told her Orca J had passed.  She told me that Orca's soul was still very close, that she was being surrounded by warm, welcoming souls and slowly making her journey on to the next phase.  She said if you have things of hers you may be able to smell her or have a feeling that she is close by you.  By the time Bobby got home from work later that day, her smell was gone.  Crazy....and comforting.....She laughed, and danced with us for four magical years.  We felt that she was connected to Gina again.

Part III.....Eddie ...next! 

Thursday, July 19, 2012

Magical DOGS Part I

GOD = DOG

While running thru the woods with my current best dog friend, Eddie ~ 'the Public Figure', I was trying to think of a title for this Blog post.  There are NO words humanly possible to describe the love of a dog!

Magical just came to my mind.  The relationship to the current furry being, the three that have gone before him, and the many growing up have been somewhat of a 'Spiritual Experience' in my life.

Reno (a German Shepherd) & Cheyenne (a Golden Retriever) were 10 and 14 when they passed on to their next life.

They came into my life in my 20s.  Reno was a reflection of the scared person I was.  I carried her until she was 40lbs.  (I know.....) I created a scared German Shepherd who was very protective of me.  She also did not like Cheyenne.  Cheyenne came into Reno's life at 6 months.  Cheyenne was a puppy.  At the time I was married to my first husband. He was a kind and gentle soul.  Very soft spoken and loving. I, on the other hand was LOUD and unsettled in my own skin ALL the time.  We moved often within Orlando, FL and eventually to Anchorage, AK.  Reno and Cheyenne were a constant loving support to me.  I depended on them so very much!  

When we decided to divorce and part ways, I was granted soul custody of both of them.  I started becoming a bit healthier and hanging with healthier people.  Reno and Cheyenne thrived on this.  We jogged TONS in Alaska!  The three of us headed out on deserted trails often.  Many people would question how safe from bears I was...I was never concerned with them by my side.

Cheyenne developed brain cancer and passed away a week before I was to marry my best friend.  It was HEART WRENCHING!  Bobby, my husband to be (and hubby now) promised to love and honor me and Reno...she was in our wedding at 11 years old!



Orca Jean

Orca Jean came into our life shortly after our marriage.  A good friend, Gina had passed away of Muscular Dystrophy and Orca was her protection.  I went to see Gina on one of the last nights of her life.  She could not speak just look into my eyes.  I told her Bobby and I would take Orca and love her.  Orca came into the room where I was holding Gina's hand and licked both our hands.  Orca became Orca Jean and we got to be blessed with her presence. The first night she was with us, I had a dream of Gina and Cheyenne running through the mountains together.  I knew Gina would be with us thru Orca Jean.  

 Reno's passing tore me up.  It was right around 6 months after Orca J came to us.  Reno was my 1st dog baby and had been my protector, my running partner, my confidant ...my everything.  I could barely handle the day ...the day it was her time.  I knew it was coming at almost 14 years old.  We were having to carry her in and outside. It was terrible.  She was pissed often.  I said good-bye to her in the best way I could weeks leading up to her death.  On the day we were to say goodbye, my husband drove around all afternoon with her.  He fed her burgers and chocolate and loved her.  I could not be with her.  I showed up at the Vet's office. I sad outside the room they were in.  I felt her soul leave.  It was the oddest moment.  I ran into the room and she was gone.  She always chewed my things up when she was mad at me.  A few odd things happened in our home that next week.  Bobby finally said, did you pick up Reno's ashes? I said no...he said that is why this is happening.  She is pissed.  Off he went to get them.  All was well in our world again.

I hadn't intended this blog to be so long.  So I will make this a 2 or 3 part series. To be continued.....


Tuesday, July 17, 2012

What is YOUR Social Media PURPOSE?


Do you know your PURPOSE?

...or are you just on Social Media ...because?



I have learned that my purpose for Social Media is to Enrich & Inspire others lives!  I Coach how to effectively engage and create a Social Community that feeds your purpose in life.  


I love when I am Coaching ....usually session #2 or #3 when the client has the ahhhaaaaa!!!!!  It is about GIVING back First and foremost.  When you are giving back to others that is truly when the magic begins to happen and your Social Community begins to GROW and Enrich your business and more importantly your LIFE!


Go out and GIVE to your Social Community today! 


Monday, July 16, 2012

Pissed OFF List!

Let Go of the Past

While reading Danielle LaPorte, 'The Fire Starter Sessions' I was reminded how blessed I have been to hang with people that have encouraged me to LET GO of my past! It has changed my life!

However, I run into people all the time that do not carry the same tool kit.  They CLING to past mistakes or mistakes others have done.  They feel victimized.  This is a tough spot to be in.  I wonder how they can move on with their lives, their goals and desires?  It is painful to watch.  Does this feel like you?  Do you want to be FREE?

10 tools to LET GO TODAY!

  1. Breath in and exhale long and SLOWLY 3 times.
  2. Grab a sheet of paper and pen (NOT your computer!)
  3. Write this sentence:  "I am pissed off at PERSON, PLACE or THING"                  ~Think about seeing someone in the grocery store and wanting them not to see you.  Wanting to RUN!  WRITE THAT PERSON DOWN!  A Place could be somewhere you worked or lived?  Things can be cars, homes, jewelry, money THINGS that have tripped you up in the HEAD!  Do NOT WRITE a book-just a sentence about why you are PISSED OFF!
  4. Leave 4 spaces between each Person, Place or THING.
  5. In the spaces left blank, list how this affects your LIFE ie; Your Ambitions (maybe to have another relationship or as a Mom), Your Financial affairs, Your Sexual Affairs, Your Emotional Stability ~ for each of these that you list write a sentence about how you feel.
  6. On the right hand side list your PART in being PISSED over the person, place or thing...ie;  FEAR (fear that I would never get over him, fear that I will never have a kind loving parent), Selfish (I did for them, why can't they at least do something for me?), Dishonest (you lied to them, talked behind their back, or lied to yourself).
  7. Ok....this is a CRITICAL STEP!  Take this to someone you trust.  It could be someone in your church, a spiritual advisor, a person you can trust not to share any of it.  You may not even know the person you share this with.
  8. Meditate, or pray for help LETTING ALL OF THIS GO!
  9. You may find that you need to apologize for something that you did in each instance...run it by that person you shared your PISSED OFF LIST with first to make sure it is in fact appropriate.
  10. RIP UP THE LIST or set on FIRE!!!! BE FREE!  Be free to go anywhere with your head held high and your conscious clear and clean!  Free to move forward with your heart's desires!